Apple Watch is gonna flop — CEO of retail company
Whether you believe in smartwatches or not, there is one person who still doesn’t think the tech is ripe, especially Apple’s. His name is Sebastian James, CEO of Dixons Carphone, a popular European electrical and telecommunications retailer and services company.
Said he: “If you spend 300 pounds on a TAG Heuer (a premium Swiss watch wristwatch) then you’ve got that for life. But if you buy a smartwatch, in two or three years time you will want a new one because the technology has moved on.”
CEO James also said that his company currently sells more Apple products than any other retailer in Europe. He hinted that the Apple Watch might hit the shelves too in time for the holiday season.