LG plans to double Indian market share with 100k G4 sales this year
LG Electronics hopes that the company’s launch of its 2015 flagship, the LG G4, in Mumbai last week will keep its hope of becoming the next big thing in India alive.
An LG spokesperson said the phone maker is looking to double up its current market share — which is about 5 percent — in the Indian mobile market by the end of 2015.
“Our target is to double the market share in the mobile phone segment to 10 percent from the current four to five percent,” the company’s mobile business head in India, Deepak Jasrotia, told reporters.
LG also promised to consider manufacturing mobile phones in India once their target of 10 to 15 % market share is achieved. “We (already) have two manufacturing units in India, at Pune and Noida. But LG does not manufacture mobile devices here (yet),” Jasrotia explained.
In terms of what to expect from the G4, LG said the electronics firm is expecting about 100,000 units of the smartphone to be sold this year alone. The INR 51,000-priced G4 was launched at a high-profile event that witnessed some of the biggest Bollywood stars on Friday.
“I reckon G4 is one of the best smartphones introduced in India lately,” Soon Kwon, Managing Director of LG India, told journalists.
Some information on LG Electronics, India:
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