HTC Smartphone Sales Went Down Last year
HTC has been experiencing a rough road in the mobile market. Today the company posted another heartbreaking earning data pointing four consecutive quarter losses on Smartphone sales.
The giant Taiwanese mobile manufacturer HTC recently released its newest flagship device known as the HTC 10, and now it shows that it lost around $148 million in the period of January 1st to March 31st of this year.
What more worrying with the reports was that when compared to last year, the company brought 41.5 billion dollars in Taiwanese currency versus 14.8 billion for 2016, judging at the revenue change shows that it will be 64 percent drop in total revenue.
There cautions that the company should look at it, like the company’s HTC 10 has only hit in stores but not on the market itself, secondly the VR headset were not involved, HTC sales has been trending down over the years, and the company has restructure its branding to a smaller yet efficient mobile maker company.
The main question now is how HTC recover? As you can see, the company is lowering the cost of its devices in order to raise the revenues, although they are not pointing out specific devices, but HTC Financial offers Chialin Chang stated that they will be trimming its expenses.
HTC has been disposing its properties and obviously to downsized its overall operation to a smaller category for them to achieve the needed profit.