Vaio (Sony’s independent laptop company) is prepping foray into smartphone industry
Fasten your seatbelt fellas, 2015 is now upon us and it looks like the year is going to be one of the most competitive as more big names are set to enter the smartphone industry.
Information reaching BestMobs this morning is telling us that Vaio, the laptop-making branch of Sony which was spun off as an independent company last year, is going to make a big entrance into the mobile phone industry very soon. For the books, the firm already has some tablet computers in the market.
Back home in Japan, a report by Nikkei suggests that the first set of phones by Vaio might be coming as early as this January and at least one of them is a 5-inch smartphone with a feature that “can manage email as well as phone and video calls all together.”
Japan Communications, a mobile virtual network operator (MVNO), is said to be the biggest partner of Vaio in the project. Hardware and assembling of the smartphones will be outsourced to smaller companies so that the price “will likely fall between that of major brands and the low-priced handsets already in the market.”
Sony is one of the big names who will be pulling out some names from it’s portfolio this year. The company announced that it’s going to reduce the number of phone models it produces in order to seek profit. Entrants like Vaio stand to gain the freee-for-all market share if cards are being played well.
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